Success Strategist
Business Coach
Keynote Speaker


IE International Group Companies

Building Great Businesses

Empowerment Performance & Business Coach

Management Accountants, Financial Reporting, Taxation & Statutory

Business Investment

B-BBEE, Skills Development, Enterprise Development, Socio-economic Development & Within Giving

Building & Renovations

Premium Business Center

Empowerment & Business Coach, Motivational Speaker, Serial Entrepreneur, John Maxwell Certified Coach. Johnny will empower you with principles on how you can develop the skills for success.

work with an experienced business strategist

Johnny can help you!

ultimate SUCCESS Strategist

Johnny has developed a program to empower individuals and teams within an organisation, to produce great results. You cannot produce an expected result if your management or employees are not motivated. Johnny provides coaching and mentoring to both businesses and individuals and can tailor a solution for your needs.

Keynote Speaking

Johnny has always been passionate about personal development and motivation but never in a professional context. In 2007, Johnny decided to dedicate his life to changing other people’ lives. He strongly believes that the best way to get results is to change businesses. This affects both people who work for these businesses and could in essence change the country.

Chartered Certified accountant

Johnny Eliades has been an entrepreneur for the last 20 years. He is a member of The South African Institute of Professional Accountants and The Association of Chartered Certified Accountants. He is a past chairman of ACCA South Africa and serves on the committee of SAIPA Free State.

He obtained his Bachelors in Accounting Degree from the University of the Free State in 1998. On August 2006, after completing his articles he opened his own accounting firm, Ioannis Eliades Chartered Certified Accountants.

Johnny’s company, IECCA helps businesses plan cash flow, achieve growth, and obtain timely and accurate information to support business decisions.

B-BBEE Specialist

A company’s level of B-BBEE Compliance is measured against a B-BBEE scorecard, which summarises a company’s compliance with various elements of B-BBEE. Once a company’s level of B-BBEE compliance is verified by an independent rating agency, the rating agency issues a B-BBEE certificate outlining the company’s level of compliance.

Johnny gives coaching on B-BBEE and helps a company improve. He will be able to assist you with any issue you might have.

You will learn principles that will empower you to take positive action in all the important areas of your life. (Personal empowerment, business success, financial success and health & wellness).

about Johnny

Johnny Eliades, Your Business Navigator

Johnny Eliades has been an entrepreneur for the last 15 years. He is a Success Strategist, Qualified Chartered Accountant, a Business Coach, Motivational Speaker, John Maxwell Certified Coach, Peak Performance Coach, a Lecturer and B-BBEE specialist. He has studied with the best coaches and motivational speakers in the world and has changed many lives over the years.

He obtained his Bachelor’s Degree in Accounting from the University of the Free State in 1998. Johnny founded the IE International Group in order to offer a holistic approach to business and individual success. The Group is built on the premise that human greatness, when discovered and harnessed, will bring about business success. Taking you, your team and business beyond expectations.

“I am committed to helping you build a deep connection with your ideal clients through authentic marketing messaging and heart-centered sales conversations.”

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You want to create wealth, have a balanced life, better time management and have the necessary skills for success. It is possible to change your life by learning how to tap into your inner strength take positive action and make quality decisions.